Customer Profile – Reluv Clothing

Reluv is a dedicated e-commerce platform with a mission to reduce the fashion industry’s impact on people and the planet by transforming the way we shop.

Founded in 2019 by Karen Freidin, who, after exploring the sustainability of the fashion industry, was shocked at the social and environmental costs of producing clothes. Her vision was to offer a full-service resale platform designed for busy women looking to buy beautiful, top quality, affordable pre-loved clothes. Meanwhile, providing an easy way to sell the clothes they no longer wear. 

At Reluv, you can find a vast array of pre-loved women’s dresses, tops, pants, outerwear, activewear and accessories for all body shapes and sizes. They stock clothes for work, weekends, formal and special events. They take pride in quality and personally inspect every garment. You can trust that when you buy from Reluv, you receive 100% authentic brands in excellent condition.

Sustainability drives everything Reluv does, from carbon-neutral shipping with Sendle and textile recycling to collaborations with organizations supporting vulnerable women. By choosing Reluv, you’re not just getting a new outfit—you’re making an investment in people and the planet.

Furthermore, saving time and money is important to the team’s day-to-day operations. Reluv chose to partner with ReadyToShip for our seamless Shopify integration and amazing support team. 

 “It took a few minutes to get the whole thing set up and all emails and communication are automatically triggered from the single ReadyToShip integration to customers via the website.“ Mark Freidin, Co-founder, Reluv. 

Thank you to Karen and Mark for taking the time to tell us about how the ReadyToShip and Sendle partnership empowers Reluv, a thriving second-hand online clothing store, to streamline their label creation and shipping automation.